Working with global creative giant Saatchi & Saatchi offers opportunities to develop novel ideas that don’t just appeal to outside markets, but resonate within their clients’ corporate cultures, too. I’ve worked with them in branding development for Toyota promotions on the national and local level. With automotive advertising found everywhere we look, innovative ideas are in high demand.

I’ve designed, produced, packaged and distributed materials – from banners, mirror hangers, and all event collateral to POP displays and out of house promotional items – to implement dynamic messaging throughout individual regional dealerships.  Of all the numerous projects from New York to Denver, though, we’ve spent a lot of time focusing on the Midwest region, weaving regional character into the work.

The Chicago office’s redesign was heavy on cool graphics that showcase their accomplishments. For an Indiana promotion, we highlighted the local auto industry by hanging custom made boards built from wood salvaged from local structures and laser engraved to infuse regional pride throughoutthe local dealerships.